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Service: Sustainable Innovation

Driving inclusivity in practical ways

Posted on 22 October 2025 (5 November 2025) by Martin Fullard
People sharing an experience

How can we move beyond good intentions and take simple, practical steps to make everyone feel included, represented, and able to belong? Janet Dodd, Chief

Posted in Insights

How WhatsApp became the smartest tool in the shed: rethinking event engagement with Digital Concierge

Posted on 27 August 2025 (5 November 2025) by Martin Fullard
A pair of human eyes with hands raised to temples

Forget clunky apps and printed guides. Identity’s new Digital Concierge uses WhatsApp to create seamless, intelligent engagement with zero friction. Malcolm Che, Head of Strategy

Posted in Insights

Bringing people on the plant-forward journey

Posted on 2 July 2025 (5 November 2025) by Martin Fullard
Abstract render of a sustainable space

In the third and final part of her series on sustainable menus, Marie Simpson, Head of QHSE and Sustainability at Identity looks at shifting mindsets

Posted in Insights

Reinventing perceptions: the case for plant-forward creativity

Posted on 21 May 2025 (5 November 2025) by Martin Fullard
Abstract image of a person holding a cup among leaves

In the second part of a three-part series, Marie Simpson, Head of QHSE and Sustainability at Identity write about plant-based food’s long battle with its

Posted in Insights

Beyond the buzz: Why future-focused events leave the strongest legacy

Posted on 7 May 2025 (5 November 2025) by Martin Fullard
Abstract concept of positive event legacy

Too often, events are designed to dazzle in the moment and disappear by Monday. But the smartest agencies are shifting their mindset, building experiences with

Posted in Insights

Why plant-based menus matter in event planning

Posted on 9 April 2025 (5 November 2025) by Martin Fullard
Moss growing out of a person's hand

Plant-based menus aren’t just a dietary preference, they’re one of the most powerful tools we have to reduce emissions in event planning. As part one

Posted in Insights

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