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Salesforce

Align your brief to what really matters

Posted on 10 September 2025 (5 November 2025) by Martin Fullard
People being immersed in the moment

Too many briefs confuse event objectives with business objectives. Lindsay Neyjahr, Client Services Director at Identity says that if you want your investment in experiential

Posted in Insights

Building global event supply chains: the foundation for international success

Posted on 13 August 2025 (5 November 2025) by Martin Fullard

The secret to delivering world-class international events isn’t just about scale – it’s about the relationships you build years before the first delegate arrives. Drawing

Posted in Insights

The creative constraint paradox: Why regulatory boundaries spark better innovation

Posted on 30 July 2025 (5 November 2025) by Martin Fullard
Abstract render of a person in VR goggles

Compliance doesn’t have to be creativity’s enemy. The best agencies know that regulatory constraints can actually fuel more innovative thinking, not stifle it. Janet Dodd,

Posted in Insights

Why plant-based menus matter in event planning

Posted on 9 April 2025 (5 November 2025) by Martin Fullard
Moss growing out of a person's hand

Plant-based menus aren’t just a dietary preference, they’re one of the most powerful tools we have to reduce emissions in event planning. As part one

Posted in Insights

Executing a strategy when the goalposts keep moving

Posted on 15 January 2025 (5 November 2025) by toni
Stylistic image of event space

How do you execute a strategy when the landscape refuses to stay still? In event management, agility is key, but only if the objective remains

Posted in Insights

Nando’s

Foreign, Commonwealth & Development Office

Spotify

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