Google
Delivering Google’s healthcare and life sciences event.
KEY STATS
1
Experiential networking event
115m
Above ground
70
Esteemed guests catered for with bespoke molecular themed tasting menu

The challenge
To reflect Google’s reputation for innovation and excellence, Identity was entrusted with creating a high-impact networking experience for its healthcare and life sciences clients. Google needed an engaging and premium evening event that would leave a lasting impression on its invited guests. The venue had to match Google’s cutting-edge brand and provide a memorable London experience.

Approach
We secured the ArcelorMittal Orbit, a 115-metre-high architectural landmark with panoramic views of London’s skyline and home to the world’s longest tunnel slide, offering the perfect blend of sophistication and excitement.
Result
Guests immersed themselves in an innovation-led experience, featuring insightful talks from Googlers, interactive displays, and scientifically themed molecular gastronomy and mixology stations, fostering a sense of community in a setting that was uniquely Google.


Experience
Changes
Everything
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We want to hear what matters most to you.